The best choice for Local SEO!
Local Leads improve your rankings, visibility and visitors by positioning you in the 3 pack at the top of page one of Google.
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Who We Are
Local Leads Digital are an SEO company with deep SEO expertise that allows your business to appear in local business listings, Google Maps and Google SERPs – all within the same SEO strategy.
Our SEO expert strategists and consultants craft campaigns to capitalise on your organisation’s near- and long-term commercial opportunities, pushing your digital presence forward every day with local SEO that converts.
Local Leads search engine ranking services are fully customisable to your company’s unique needs, today and tomorrow. Local SEO specialist services can be purchased together as part of a larger SEO campaign, or contracted a la carte as needed over time.
As your target demographic, industry or products change, our services evolve right alongside them.
Our SEO expert strategists and consultants craft campaigns to capitalise on your organisation’s near- and long-term commercial opportunities, pushing your digital presence forward every day with local SEO that converts.
Local Leads search engine ranking services are fully customisable to your company’s unique needs, today and tomorrow. Local SEO specialist services can be purchased together as part of a larger SEO campaign, or contracted a la carte as needed over time.
As your target demographic, industry or products change, our services evolve right alongside them.
What We Do?
Web Design
We design fast, conversion optimised websites that look great, and turn visitors into customers for your business
Local SEO Rankings
If you aren't found on Google people won't visit your website and buy from you, we get local businesses visible
Google Ads
Immediately showcase your services and products at the top of page one of Google with our Ads campaigns
eCommerce Stores
Looking to enable website visitors to checkout and pay for your products and services, we can help!
Social Media
Build your brand and loyal followers on all the Social platforms with one of our management plans
Graphic Design
We design eye-catching graphics to capture the attention of your potential customers
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LET'S GET STARTED!Frequently Asked Questions
Can’t find the answer? Reach out to our customer support team.
You may not know how it works, but I’m sure you’re familiar with search engine optimization (SEO). That’s the process of getting your website to rank high in Google for relevant search phrases.
With local SEO, there is a slight twist. Instead of focusing exclusively on your website, you’re also going to focus on your Google My Business profile page. That’s because Google displays business pages (along with a map highlighting where the businesses are located) for many locally-focused search phrases.
For example, search for “dentist near me” and you’ll see what I’m talking about. There will be a map in the upper right corner and the dentists’ names, addresses, phone numbers and reviews will be right at the top of the 1st page of Google. That information is coming from each business’s Google My Business page.
So the key difference between local SEO and regular website SEO is that you need to optimize both your website and your Google My Business profile page to compete in local SEO.
With local SEO, there is a slight twist. Instead of focusing exclusively on your website, you’re also going to focus on your Google My Business profile page. That’s because Google displays business pages (along with a map highlighting where the businesses are located) for many locally-focused search phrases.
For example, search for “dentist near me” and you’ll see what I’m talking about. There will be a map in the upper right corner and the dentists’ names, addresses, phone numbers and reviews will be right at the top of the 1st page of Google. That information is coming from each business’s Google My Business page.
So the key difference between local SEO and regular website SEO is that you need to optimize both your website and your Google My Business profile page to compete in local SEO.
One of the most frustrating aspects of local SEO is the fact that Google does not always show business profile pages in the search results. So another FAQ is how do you force Google to show the map results instead of just listing webpages in the results?
Unfortunately, the answer is you can’t…
If you search a relevant keyword and Google is not listing the map with business profile pages, then there is no way to force Google to show your business page. Instead, you’ll need to optimize a page on your website using regular website SEO tactics.
For this reason, it’s important to always double-check the Google results page for your relevant search phrases before launching a local SEO campaign. If Google is not ranking Google My Business profile pages, then local SEO is not the best approach.
Unfortunately, the answer is you can’t…
If you search a relevant keyword and Google is not listing the map with business profile pages, then there is no way to force Google to show your business page. Instead, you’ll need to optimize a page on your website using regular website SEO tactics.
For this reason, it’s important to always double-check the Google results page for your relevant search phrases before launching a local SEO campaign. If Google is not ranking Google My Business profile pages, then local SEO is not the best approach.
Click here to read Google’s full guidelines for listing your business in Google. It should be fairly obvious that local SEO is not appropriate for 100% e-commerce businesses. That’s because there is no physical location for customers to visit the store.
Think about how annoying it would be to see e-commerce businesses listed when you’re searching for a nearby coffee shop. You want a place to grab a cup of coffee, not an online store to get coffee beans delivered.
The basic rule of thumb is that local SEO is a good opportunity for any business that interacts in-person with customers, clients, or patients. If you never meet in-person, then it’s not a good fit.
Think about how annoying it would be to see e-commerce businesses listed when you’re searching for a nearby coffee shop. You want a place to grab a cup of coffee, not an online store to get coffee beans delivered.
The basic rule of thumb is that local SEO is a good opportunity for any business that interacts in-person with customers, clients, or patients. If you never meet in-person, then it’s not a good fit.
With local SEO, the location of your office or store is a big factor in the ranking algorithm. Again, think about this from the perspective of the person searching.
If I’m searching for coffee on the Upper West Side of Manhattan, then it doesn’t help me to see businesses that are really far away. Google knows this and that’s why the location of the person searching versus the actual location of the business is a big factor in local SEO.
That means you’ll have an advantage ranking in Google when your prospective customers are searching near your business location. The further away the prospect is searching, the less likely you’ll rank on the first page.
It’s not impossible to rank in cities outside of your physical location (for example, you can create pages on your website for your target location), but you need to realize you’re fighting an uphill battle with local SEO. If everything else is equal, then the business closer to the person searching is likely going to have the advantage.
If I’m searching for coffee on the Upper West Side of Manhattan, then it doesn’t help me to see businesses that are really far away. Google knows this and that’s why the location of the person searching versus the actual location of the business is a big factor in local SEO.
That means you’ll have an advantage ranking in Google when your prospective customers are searching near your business location. The further away the prospect is searching, the less likely you’ll rank on the first page.
It’s not impossible to rank in cities outside of your physical location (for example, you can create pages on your website for your target location), but you need to realize you’re fighting an uphill battle with local SEO. If everything else is equal, then the business closer to the person searching is likely going to have the advantage.
If you have the budget available then the smart move would be to utilise both of these strategies.
Adwords will help you appear on page one of Google for your target keywords straight away, but you have to pay for every single click. Adwords is also great for testing 'buyer intent' keywords and seeing which ones convert into paying customers, these can then be used in your seo campaigns.
Local SEO takes longer, but inevitably ends up being more cost effective as you can potentially get thousands of clicks per month for free.
Adwords will help you appear on page one of Google for your target keywords straight away, but you have to pay for every single click. Adwords is also great for testing 'buyer intent' keywords and seeing which ones convert into paying customers, these can then be used in your seo campaigns.
Local SEO takes longer, but inevitably ends up being more cost effective as you can potentially get thousands of clicks per month for free.
In our experience our clients generally end up on page one of Google search within 3-4 months, it can take longer if the keyword has high competition.
SEO can be a minefield, and with Google constantly moving the goalposts on what will rank, it can be a real headache for business owners who are already stressed out and short on time.
Hiring a professional to take care of your rankings can be a prudent move, if you would like to go down this route please feel free to contact us for an informal chat.
Hiring a professional to take care of your rankings can be a prudent move, if you would like to go down this route please feel free to contact us for an informal chat.
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What Our Clients Say...
Jane Reynolds
We used Local Leads to help us get in the top of Google, they did such an amazing job we have had to hire more staff to cope!
If anyone asks us for a recommendation they are always the first name that springs to mind.
If anyone asks us for a recommendation they are always the first name that springs to mind.
Simon Roberts
Professional from day one, very straightforward process and straight talking company, they were conservative to begin with and ended up far exceeding expectations, highly recommended.
Sarah Ryland
Local leads did exactly what they promised, which is far more than I got from my previous seo company!!
Refreshing to see there are still genuine businesses out there providing a great service.
Refreshing to see there are still genuine businesses out there providing a great service.
Ready to work
with us?
LET'S GET STARTED!Our 5 Steps to Success
Brief
We use a telephone chat and quick survey to identify where you are at, and where you need to be as a business
Research
We carry out in-depth research into your most profitable potential keywords, run a full audit on your website and web presence, and carry out competitor insight audits
Build out a Plan of Action
Using the research we have collated we create a roadmap, identifying which strategies will produce the quickest and most profitable outcomes for your business
Implementation
Once we have our blueprint for success figured out, we get to work on implementing the strategies to improve your local seo rankings to get you to the top of page one, in the coveted 3 pack
Results
We consistently implement, test and repeat, regularly checking your rankings, and finally getting you the results that can change the whole proficiency and profitability of your business
Have a Question?
Feel Free to Contact Us
Our Talented Strategists
MARIA JENKINS
PAID SEARCH SPECIALIST
Maria is our Paid Ads Specialist, she is crazy good at boosting ROI and has managed several £1million+ campaigns.
CHRIS ADERATIS
LOCAL SEO & GOOGLE ADS
Chris has a wide range of expertise with over 15 years in the industry, and is the main strategist here at Local Leads.
JAMES ROGERS
SEO SPECIALIST
James is our SEO Specialist, he has ninja skills when it comes to breaking down the competition and increasing client rankings.
From our Blog
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